
Articles
2024 Branding & Design Trend Report (Q4)
As the year comes to a close, the branding and design landscape is making bold moves and subtle shifts. This season’s trends are offering us a visual golden ticket to find ways to tastefully and uniquely help our brands adapt to trends. We scoured what wildly successful brands were doing as they geared up for the Black Friday and Christmas seasons. Here’s the 2024 Q4 trend report you need to know about!
Why Consistent Brand Guidelines Matter for Your Business
In today’s crowded marketplace, growing your brand impact is essential for standing out. Whether you’re a small business owner, a solopreneur, or leading a team, the key to expanding your brand’s reach lies in understanding and connecting with your target audience. It’s about moving out of your own way and getting clear on who they are, what they desire, how they want to be spoken to, and what they are visually attracted to.
How to Grow Brand Impact
In today’s crowded marketplace, growing your brand impact is essential for standing out. Whether you’re a small business owner, a solopreneur, or leading a team, the key to expanding your brand’s reach lies in understanding and connecting with your target audience. It’s about moving out of your own way and getting clear on who they are, what they desire, how they want to be spoken to, and what they are visually attracted to.